Such a strategy aims to boost one of the most profitable forms of tourism in the world and allows the possibility of strengthening efforts in terms of the recovery of the travel industry on the island.
Precisely the tourism of meetings, incentives, conferences and exhibitions, known as MICE Tourism (Meeting, Incentives, Conferencing and Exhibitions) is currently one of the most relevant segments as an attraction for the growth of exchanges between countries.
That is, travel tourism motivated by labor and business issues, which constitutes one of the engines for the growth of the sector, and this is recognized by specialists from several nations.
In this regard, the Ministry of Tourism (Mintur) of this nation presented on December 16 in the Cabaret Tropicana of this capital, its Catalog of Events for the coming year, in which stands out the organization of meetings, and a wide variety of topics that this Friday cataloged as very favorable experts in tourism.
In that presentation, led by Mintur’s director of events, Yanet de Armas Padura, were recognized extremely remarkable scenarios on the island in terms of this type of tourism, such as the Hotel Palco (Havana) and the Plaza América Convention Center (Varadero).
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