According to the organizers, about 600 foreign travel agents were present at the event, which led to more than 600 professional negotiations with buyers and sellers offline.

CITM is the country’s first international tourism exhibition with its brand and the largest in Asia.

The receptive tourism policy of China was the main focus, which gave rise to professional negotiations, and promotions on local culture, among other activities.

According to official information, within the framework of the event, foreign travel agents visited some provinces and cities to inspect resources and products to create more tourist routes to China.

With the theme “Nihao! China” (Hello China!), CITM 2024 was held at the National Convention and Exhibition Center and covered an area of 53,000 square meters, with around 2,500 standard stands.

Cuba participated with a delegation headed by the First Deputy Minister of Tourism, Jorge Alberto García, representatives of hotel chains, travel agencies, and two emblematic figures of the sport: Mijaín López, five-time Olympic champion in Greco-Roman wrestling, and Javier Sotomayor, world record holder in high jump.

The presence of the athletes at the Cuban stand caught the attention of numerous participants of the fair, who were interested in learning more about the goodness of Cuba, an official source confirmed.

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