The exclusive distributor for the Middle East, Africa and part of Europe, Phenicia T.A.A. Cyprus, and the Habanos SA group will carry out the world launch of the new Cohiba next Saturday, May 14, in an event with a hybrid format in 12 nations.

With decades of experience in the commercialization of Cuban tobacco, the Phenicia group will show its market the 2021 Limited Edition of the Cohiba line, in boxes of 10 cigars and blessed by the fine leaves of the Vuelta Abajo region, in western Pinar from the river.

The meeting to be held in parallel in Bahrain, Cyprus, Greece, Iraq, Ivory Coast, Jordan, Kuwait, Malta, Nigeria, Saudi Arabia and the United Arab Emirates will bring together 55 lovers of Habanos. The commercial appointment will include among the main speakers Mohamed Zeidan, president of Phenicia, and the co-presidents of Habanos, Inocente Núñez and Luis Sánchez; as well as the director of the Cohiba factory, Oscar Rodríguez.

In June last year, Phenicia celebrated its 40th anniversary, occasion that marked the Lebanese company’s long association with Habanos SA.

The Casa del Habano at the Rafic Hariri International Airport in Beirut stands out as the most acclaimed and spectacular among the travel shops in the world.

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